Looking For A Company To Handle Your Online Marketing? Here’s What To Look For!
Whether you are a new or established Australian business, you will know that you need to promote yourself online. If you do not have an online presence (or need help getting your online marketing off the ground), choosing someone to help is daunting – after all, you are entrusting them with your business’s funds, time and effort.
Four things must know about Marketing
Many people think advertising or branding or some other vague concept is marketing. While all these are related to marketing, they are not one and the same. Some use different terminologies and believe it is the same as marketing. Here below I try to define marketing in a straightforward way which most probably you have experienced somewhere:
Innovators are not Specialists
Many people go around and think and analyse the market and the world around them to invent a new product or idea so it can revolutionise the world. Today we do have many examples of inventions which we use daily. At the moment you are using the Internet and computer to read this blog which wasn’t possible two .decades ago. Nearly every adult carry a smartphone and is reachable 24/7. Another invention is social pages such as Twitter, Facebook and Google+. None of us now can go back to the time when we did not have the Internet and smartphone but maintaining a modern life or run a competitive business.